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Social Medicine: Twitter in Healthcare
#MMPMID29843360
Pershad Y
; Hangge PT
; Albadawi H
; Oklu R
J Clin Med
2018[May]; 7
(6
): ? PMID29843360
show ga
Social media enables the public sharing of information. With the recent emphasis
on transparency and the open sharing of information between doctors and patients,
the intersection of social media and healthcare is of particular interest.
Twitter is currently the most popular form of social media used for healthcare
communication; here, we examine the use of Twitter in medicine and specifically
explore in what capacity using Twitter to share information on treatments and
research has the potential to improve care. The sharing of information on Twitter
can create a communicative and collaborative atmosphere for patients, physicians,
and researchers and even improve quality of care. However, risks involved with
using Twitter for healthcare discourse include high rates of misinformation,
difficulties in verifying the credibility of sources, overwhelmingly high volumes
of information available on Twitter, concerns about professionalism, and the
opportunity cost of using physician time. Ultimately, the use of Twitter in
healthcare can allow patients, healthcare professionals, and researchers to be
more informed, but specific guidelines for appropriate use are necessary.